Hi Dosto ! Mai 5 Month se continuous Blogging Kar Raha hun. Aur 4 Month se iss Blog par Adsense use kar raha hun. Shuru ke dino me Adsense se na ke barabar Earnings hoti thi. Aur uska phla reason toh Traffic na aana. Aur Dusra Reason Adsense CPC Increase naa hona.
Lekin Fir Maine Traffic par work kiya toh Jaise taise iss Blog ki Traffic increase huyi. Lekin uske baad bhi kuch khas Adsense Earnings nahi ho rhi thi. Uske baad maine reasons pata krna shuru kiya. Toh mujhe ye pata chala ki Meri CPC bahut kam hai. CPC ka matlab agar aapko nahi pta toh Mai bta deta hun CPC=Cost Per Click. Yani ki 1 ads click karne par jo Revenue milta hai use CPC kahte hain.
Toh CPC kam hone ke karan Earnings par bahut jyada effect padta hai. Jabki Ads par clicks (CTR) jyada hone ke baad bhi earnings kam hi rhti hai.
Aap bhi agar apne Low Adsense CPC se pareshan hain toh aapko iss post ko jarur padhna chahiye. Kyuki iss post me mai Low CPC hone ke reasons aur CPC increase karne ke kuch tips bataunga. Waise ye turant aapko najar nahi aayega. Lekin thode dino baad aapko difference malum padne lagega.
Waise agar aapko Google Adsense Ke Terms ke bare me jaise- CPC, CTR, CPM, RPM , BID etc ke bare me detail se nahi pata hai toh aap yaha se iske bare me detail se jaan skte hain. Maine iss post ko yah mante huye likha hai ki aapko inn terms ke bare me Basic Knowledge hoga.
Google Adsense Earnings Kispe Depend Karta hai:
Contents
- 1 Google Adsense Earnings Kispe Depend Karta hai:
- 2 How To Increase CPC in Google AdSense:
- 2.1 #1. Focus On Quality Traffic:
- 2.2 #2. Keyword Par Research Kijiye:
- 2.3 #3. AdSense SEO ke Basic par Focus Kare:
- 2.4 #4. Duplicate Article Post Karne Se Bache:
- 2.5 #5. High Paying Keywords Ko Apne Domain Authority Ke According Choose Kare:
- 2.6 #6. Content Length Ke According Hi Ads Lagaye:
- 2.7 #7. Ad placement Ko Analyze kare:
- 2.8 #8. Use Adsense Heat Maps:
- 3 Conclusion:
Earnings ko increase karne ke tips janne se phle hume ye jaanana jaruri hai ki Adsense Earning kis tarike se hoti hai. Sbse phla jo term aata hai wo hai Traffic. Iska matlab saaf hai ki agar aapko Google AdSense ya kisi bhi Advertising Network se paisa kamana hai toh aapke Blog/Website par Jyada se Jyada Traffic hona chahiye. Tabhi aapko Earnings Dikhayi degi.
Iske baad jo terms aate hain wo hain CTR aur CPC. CTR ka matlab bhi maine btaya hai ki Click Through Rate. Jaise maan lijiye agar aapka CTR 2% hai. Toh iska matlab 100 pageviews me 2 ads par clicks huye hain.
CPC ka matlab bhi maine bata diya ki 1 ad par click se jitni earnings hoti hai use CPC kahte hain. Toh agar aapka CPC jyada hai aur CTR kam toh bhi aapke liye sahi hai. Lekin Agar CTR jyada aur CPC kam toh aapko CPC increase karne ki jarurat pad sakti hai .
Suppose:- Aapka CPC $ .50 hai aur CTR 2% then 1000 pageviews aapki earning hogi- $10.
Aur agar aapka CPC low hai yani ki $ .05 aur CTR 5% then aapke 1000 Pageviews par earnings hogi- $2.5
Ab aapko difference malum pad gya hoga. Ki Adsense CPC ko increase karna kitna Important hain.
How To Increase CPC in Google AdSense:
#1. Focus On Quality Traffic:
Agar aapke Blog ya Website par Organic Traffic yani Search se visitors aa rhe hain toh aapke Blog ki Standing achhi hai. Aapko Google Analytics se yah check karte rhna chahiye ki kon sa visitors kon sa Keyword search karke aa rha hai.
Aur agar uss keyword ka koi post aapke blog par nahi hai toh wah ek Quality Traffic nahi mana jayega. Iske liye aapko uss Search Keyword se Related ek Post likhna chahiye.
Quality Traffic se aapke Blog par High CTR wale Ads show hote hain. Visitors ke ad par click karne ke chances high hote hain. Aur Aapki Adsense CPC bhi jyada hoti hai.
#2. Keyword Par Research Kijiye:
Aap apne Blog ke Topic par research kijiye. Hamesha apne Blog par Niche yani Main Topic par hi Articles likhiye. Paisa kamane ke chakkar me sabhi tarah ke post apne Blog par na likhe.
Aapne Bahut se Blogs par padha hoga ki hamesha kisi ek topic par hi Blog banana chahiye. Uska main reason yahi hota hai. Agar aapka topic Technology se related hai toh aap Google Adwords ke Keyword Planner se aap jyada search kiye jane wale keywords ko choose karke apne articles me use kar sakte hain.
Keywords ko apne articles me use karne ke sath sath aapko yah bhi dhyan me rkhna chahiye ki uss keyword ka Search Volume kitna hai. Uska Competition kitna hai. Us Keyword ki CPC kitni hai. Aur post me over use se bachna chahiye. Otherwise Google aapke Post ko penalize kar dega jisse wo Search result me nahi show karega.
#3. AdSense SEO ke Basic par Focus Kare:
Google Adsense sirf Quality web pages ko hi support karta hai. Agar web page ka Meta Tag, Title , Description ache se nahi lagaya hai toh Google Adsense uspe ache se work nahi karega.
Isliye apne Post ka Title H1 tag me likhe. Aur jo Headings hain unko H2 tag me. Sath me aap jo bhi images use kar rahe hain. Uss image ke properties me “Alt” attribute ko jarur fill kare. Isse pata chalta hai ki image kis liye use hua hai.
#4. Duplicate Article Post Karne Se Bache:
Agar aapke kisi ek article par 500 pageviews daily aa rhe hain. Aur wo aapke Blog ke Popular post me sbse top par hai. Fir aap ye sochte hain ki isse realted ek aur post likh de thoda sa ghuma fira ke. Toh aapka ye sochna galat hai. Kyuki Google itna bewkoof nahi hai jo aap usko aasani se cheat kar lenge.
Isse aapke Blog ki Standing kharab hogi aur aapka CPC bhi low ho jayega. Fir aapka Adsense se paisa kamane ka Sapna toot jayega.
#5. High Paying Keywords Ko Apne Domain Authority Ke According Choose Kare:
Maine bahut se Bloggers ko dekha hai ki agar unko Keyword Researchke bare me thodi bahut jankari ho jati hai toh wo apne Blog par High CPC ke chakkar me High Paying Keywords ko choose karke post likhte hain.
Wo sochte hain aisa karne se wo apne Blog par bahut jaldi se paisa kamane lagenge. Lekin aisa karne se 90% log fail ho jate hain.
Aap khud sochiye- Agar koi Advertiser kisi keyword par 50$ ki bidding kar rha hai toh wo kyu kar rha hai? Usko apne product sale karwane hai. Aur agar uss Keyword koi New Blogger apne post me use karega toh shayad hi logo ko engage karwa payega. Aur iss tarike se Advertiser ka paisa doob jayega.
Isiliye Google ne iske liye bhi alag se ek Algorithm banaya huya hai. Jisme wo Domain ki Authority , Domain ka Age aur Standing ke according hi CPC ko fix karta hai.
Isliye aapko Recommend karunga ki aap hamesa real bane rahiye. Apne Blog par apne experience aur Detailed Knowledge ko hi share kijiye. Aise articles ko publish kijiye jisme aapka interest bhi ho aur aap usme talented bhi ho.
#6. Content Length Ke According Hi Ads Lagaye:
Jaisa ki hume pata hai ki Google Adsense ke Policy ke according ek webpage par 3 Adsense Blocks hi use kar sakte hain. Lekin agar aapka post chhota hai toh aap tino ads block ko use nahi kare. Isse aapke blog par Adsense band bhi ho sakta hai.
Isliye apne post ke Content length ko badhiye. Jisse aapke post par 3 ads unit bhi show kare toh koi problem na ho. Aur jyada ads lagane se visitors ko bhi problem hota hai. Isliye agar aap kam ads use karte hain toh aapki CPC jyada hogi.
#7. Ad placement Ko Analyze kare:
Aap apne Adsense ke Dashboard me jaye aur yah jarur check kare ki kis ad par jyada click aa rhe hai. Aur kis ad par click bahut kam aa rhe hain. Aur fir aap position change karte rhiye. Iss tarah se aapko Achha CTR bhi milega. Koshish yahi kare ki koi bhi visitor aapke ad par galti se click na kare.
Agar koi visitor aapke blog par show kiye ad me interested hai aur click karta hai toh aapko High CPC milti hai.
Aap apne webpage par Image ads ka use karenge toh achhi CPC aur CTR milegi.
#8. Use Adsense Heat Maps:
Agar aapko High CPC ke sath sath High CTR bhi chahiye toh aapko Google Adsense Heat Maps ka Experiment karke dekhna chahiye. Isse aapko jarur fayda mileg
*Header(720px)
* Post Title Ke Niche (300px)
*Use Link Ads inside Content
*Post ke end me (300Px)
* Sidebar me 1 ads (Responsive)
Agar aap kam se kam ads use karenge toh aapko CPC jyada rhegi.
Conclusion:
Dosto ! AdSense Earnings ko increase karne ke liye Hume CPC increase karne ki jarurat padti hai. Aur CPC badhane ke liye aapko high paying keywords, heat-map, No. of Ad Units, Ads Position ko dhyan me rkhte huye apne Blogging ko Aage badhana chaiye. Iss aapko jarur difference malum pad jayega
Sanjay joshi says
just supper'b satish.. kisi bhi naye blogger ke liye google adsense sbse badiya tarika hai paise kamane ke liye . pr hindi blogs and ham indians ke liye thoda muskil …
Satish Kushwaha says
Thanks Sanjay ji 🙂
Chandan Bais says
बहुत अच्छी जानकारी है.. लोगो की बहुत मदद मिलेगा इससे, धन्यवाद.
Satish Kushwaha says
Dhanyavaad Chandan ji
Satish Kushwaha says
हाँ लेकिन उम्मीद है कि आने वाले टाइम में सभी advertiser हिंदी एड पर भी फोकस करेगा
sanju dangar says
Vaah sir, maan gaya, aapke post likhne ki style lajavab hai, bahit archi tarah se samja ya hai, sir aapki judhi tarif nahi kar raha hu, but dil se keh raha hu, aapki post padhke khush huaa, sir maine adsense cpc incress karne ki bahut sari post read ki hai, par aapki post me se muje bahut kus naya shikhne ko mila, meri bhi vahi problem hai, low cpc.
Sir meri site ka traffic 1000 pageview/day hai or 20 click/day hai, lekin cpc lifetime/0.04$ hi hai, or is month se to 0.02$ hi hai, maine bahut sari post read ki or follow bhi kiya, par jyada kus fayada nahi mila, muje lagta hai ki meri site ke name low cpc vala hai, iski vajah ho sakti hai kya?
Or me post ab dusre topic par likh raha hu, sir muj se ak galati ho gayi hai ki maine domain name galat chuna hai, ab kya kare? Mere pass dusre topic par article to bahut hai, par domain name se related article muje ab intrest nahi hai, kya dusri site banana chahiye?
Sir me aapko ak baat batana chahuga ki muje 1 years laga adsense ko approve karne me,
Mune kahi blogger ne bataya tha ki aap traffic incress kare, or me baar baar adsense ko apply karta raha or traffic badhata gaya, feer maine 15000 page view/day traffic hasil kiya 1 years me fir bhi adsense ne approve nahi diya, uske baad maine blogging chhod di,
Lekin 6 month ke baad maine ak baar trai karne ko man bana liya, or sabhi post ko rimove kar de, iske baad new post likhna saru kiya, dusre topic par maine 15 post likhi, or traffic tha 45 page views ka tab apply kiya to approve mil gaya, sir thode din pahle mere adsense ki cpc bahut archi ho gayi thi, muje yaad hai 0.60$-0 se 70$ tak 15 day tak rahi thi, lekin ab fir se low ho gayi hai
Satish Kushwaha says
Sanju Ji..Phle toh Bahut bahut Dhnyawaad..
Mai aapko Batana chahunga ki Aapka domain name digit ke sath hai toh iska seo par fark padta hai.
Aur agar aapka interest kisi aur topic me hai toh aapko uspar blog bna lena chahiye.. Agar uss topic se related aap 30 Articles bhi dimag me soch sakte hain toh aaj hi shuru kar dijiye.
All the best 🙂
sanju dangar says
Thanks thanks, kya batavu, aapne meri sari problem ak hi line me solve kar di, muje jis baat ka shak tha, vo aapne clear kar deya, sar ab me jis topic par likh raha uske baare me life time post likhta rahu to bhi mere dimag se article kam nahi hoga, ab use topic me expert ho gaya hu, or maine saruaat ki thi vo topic muje bhi ab boring lagta hai, isme kus naya nahi hai, or logo ko us topic se kus fayada hi nahi milta, sir maine ak baat mark ki hai, ki meri site shayari ki ha lekin mere daily reader ko mera naya topic vala post hi pasand aata hai,or muje lagta hai ki shayari ki cpc 0.02$ se jyada kabhi aage nahi badhegi, fir se tahedil se sukriya, sir ab koi question nahi raha hai, sab clear kar diya aapne
Satish Kushwaha says
Oh Very Nice Sanju ji…!!
Mere liye isse achhi baat kya hogi..! Dhanyawaad blog par aane ke liye..!! 🙂
Ravindra Singh Yadav says
Useful article. Thanks for shared info.
Shubham says
nice post…
Deepesh says
hello sir aap mera blog check kr ke bataye usme kya kami hai meri Adsense cpc 0.2 or 0.3
se uper nahi jaati hai
Shailesh Chaudhary says
Deepesh ji apke target Audience India, Pakistan, Nepal jaise jagah se Honge isliye CPC aisa hai aap European, American Country ko Target Karo CPC Increase ho jayega
Sudip says
Blogger pae haar ekk post k liye keywords kaise dale jaatein hai kise ko patta h kya..? Mai beginner hu aur muje patta nai kaise krte..
Shailesh Chaudhary says
Aap aisa karo iShailesh.com Website Ko CHeck karo apko waha se Puri janakri mil jayega
Barinder singh says
Hi very good article Thanks for sharing
Satish Kushwaha says
Thanks
Nabin darjee Dj says
Nice post bro